An event that weaves together history and future
Ginosa is preparing to host a special event: on Sunday, July 13, the Amphitheater of the Rione Casale will welcome “Ginosa Tells the Story of Fashion,” a cultural occasion designed to connect tradition, craftsmanship, and new perspectives. An evening conceived not only to celebrate fashion as a contemporary language, but also to highlight the strong identity of a land whose roots lie in the stone of its ravines and in the patient work of skilled hands.
This will not be a fashion show or a catwalk, but rather an open gathering that will offer space for dialogue, reflections, and moments of entertainment. On the stage of the amphitheater, prominent figures will speak, including Giorgina Siviero, a visionary fashion entrepreneur;
The Mayor of Ginosa, Vito Parisi, will also be present to emphasize the value of this initiative, which aims to promote the local community through culture and creativity.
Hosting and guiding the evening will be Milena Scarati and Daniela Pagliarulo, who will lead the audience through the various contributions, keeping alive the common thread of the narrative: fashion as a means to speak of the territory, of talents, and of an identity that looks to the future without denying its own history.
Before the talk, at 7:00 PM, guests will gather in the terraced garden of Casa Mama experiences, an evocative green space overlooking the ravine, where an exhibition dedicated to local artistic craftsmanship will come to life. On display will be the works of Paolo Santangelo, featuring his ceramics and contemporary design pieces, alongside the creations of Mariana Mele, who will also offer a live performance, shaping materials before the very eyes of those present.
This exhibition will give visitors the opportunity to engage directly with the manual skill and creativity that set Ginosa apart: a place where traditional techniques are renewed and become a key to envisioning a sustainable future rooted in its own culture.
After the talk at the amphitheater, the evening will continue back in the terraced garden with the artisan exhibition, which will keep welcoming visitors and will conclude with a delightful final surprise featuring two exceptional guests, sealing an evening devoted to beauty and authenticity.
Art born from the land
Fashion and solidarity, in support of young people
Ginosa Tells the Story of Fashion” will also have a concrete social purpose. During the evening, a charity auction led by Gianluca Catucci will take place, featuring five autographed jerseys from Serie A teams. The proceeds will go toward supporting projects dedicated to young people in the area, reinforcing the idea of an event that does not merely celebrate image, but truly invests in the growth of the community.
Both the autographed jerseys and the two tickets for a Juventus match in the upcoming season—drawn at the conclusion of the auction—will be presented by Marchionna Yea – Your Exclusive Apartment, represented by Walter Marchionna, the official sponsor of the evening. This will underscore the synergy between the business world, culture, and solidarity
Ginosa, an authentic stage
Choosing Ginosa and its Rione Casale to host such a significant event means shining a light on a land that preserves living traditions, artisanal crafts, and unique rupestrian landscapes. Here, craftsmanship is not merely a thing of the past, but a lever for the future—capable of telling the story of a community’s identity and attracting visitors in search of authentic experiences.
“Ginosa Tells the Story of Fashion” fits seamlessly into the city’s strategy for tourism and cultural promotion, demonstrating how a small town in Puglia can host events of national importance, drawing enthusiasts of fashion, art, and slow tourism. It is an opportunity to discover Ginosa not only through its ravines and rock-cut architecture, but also through events that combine creativity, culture, and solidarity.
Discover Ginosa and be inspired
Those who take part will carry with them the memory of an evening where the land of Ginosa told its story through the voices of art, craftsmanship, and fashion. A journey that skillfully wove together historical roots and future visions, offering a concrete example of how culture and community can grow hand in hand.
Ginosa awaits you—not just for an event, but for an experience that speaks of authentic beauty and shared identity.
How to get to the event locations
For those arriving by car, several public parking areas are available near the historic center:
From these parking areas, due to the active restricted traffic zone (ZTL), it is necessary to continue on foot to reach the evening’s venues.
Getting to the Amphitheater in Rione Casale
The walking path will vary depending on your parking location
If you park at Parco Alfieri or Piazza Nusco, the recommended route is:
Via Olmo
Via Bacco
Via Burrone
- Anfiteatro
If you park on Via Matteotti, Via Padre Damiano Tuseo, or Via Poggio, the most convenient route is:
Via dell’Alfiere
Via Olmo
Via Bacco
Via Burrone
- Anfiteatro
Both routes allow you to reach the Amphitheater while passing through charming views of the historic center
Getting to Casa Mama experiences
To reach Casa Mama experiences, regardless of the parking area chosen, the following walking route is recommended:
- Piazza Orologio
Via Garibaldi oppure Via Alcanices
This route offers a delightful walk through Ginosa’s historic architecture and unique landscapes
The event is part of the 2025 summer programme, under the patronage of the Municipality of Ginosa.
We extend our sincere thanks to the municipal administration: Mayor Vito Parisi; Vera Santoro, Councillor for Culture; Domenico Gigante, Councillor for Marketing, Tourism and Finance; and Vincenzo Piccenna, Councillor for Sports, the Historic Centre and Urban Décor, for their support and cooperation.
